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Merch

Every product in one place, synced from your storefront, with a smart link per item so fans can buy where they already shop.

Every product you sell, pulled from Shopify, Big Cartel, Bandcamp, Gumroad, and the rest of your storefronts. Each item gets a smart link so one URL routes fans to wherever they want to check out.

A product image on the left points to a phone-shaped smart link card on the right with buttons for each storefront.
One smart link per product. Fans buy where they already shop.

How syncing works

Finding products on your platforms

Once you connect a merch platform, we pull in every product you’re selling there. After that, we sync nightly - new products appear, deleted ones vanish.

Matching products to your site

When a new product shows up, we match it to one already on your site by UPC and name. No match means a new product gets created.

Filling in the details

Different storefronts know different things about the same product. First platform with the info wins.

Reviewing your merch

Worth a quick pass when things sync - storefront listings aren’t always tidy.

  • Image - Product image. High resolution.
  • Name - Product title, formatted the same way as on your storefront.
  • URL slug - The unique part of the product’s URL, e.g. /merch/your-product.
  • Type - Vinyl, Apparel, Cassette, etc.
  • Price - The lowest price across all platforms selling it.
  • Release date - When it dropped.
  • UPC - Universal Product Code. Critical for matching across storefronts.
  • Info - Description, credits, liner notes, whatever.
  • Album - The album it’s a physical version of, if that applies.
  • Platforms - The Platforms where fans can buy.

Reordering your merch

Default is by release date. Drag-to-reorder works too:

  • Visit Merch and select Edit in the top right.
  • Drag the handle into place.
  • Hit Save.

Sharing a product

A smart link that lets fans buy wherever they prefer:

  • Visit Merch and find the product.
  • Select Share from the top right, then Copy.
  • Drop it anywhere.

A direct link to one specific storefront:

  • Visit Merch and find the product.
  • Scroll to Platforms, find the platform, hit the three dots, select Share.
  • Copy and share.

More in Share.

Posting a product

Put a product on your homepage for an upcoming drop or a pinned item:

  • Visit Merch and find the product.
  • Select Post from the top right.
  • Add a short message, swap the image if you want, hit Save.

More in Posts.

Editing a product

Edit the product’s details:

  • Visit Merch and find the product.
  • Select Edit from the top right.
  • Make changes and hit Save.

Edit the product’s platforms:

  • Visit Merch and find the product.
  • Scroll to the Platforms section, find the platform, hit the three dots, select Edit.
  • Reassign or add a new one, hit Save.

Hiding a product

  • Visit Merch and find the product.
  • Select Hide from the top right.

Unhiding a product

  • Visit Merch and hit Filter in the top right.
  • Select Hidden from the Status dropdown.
  • Select the product and hit Unhide.